Samsung is more likely to enhance the costs of its newest foldable smartphones in India, together with the Galaxy Z Fold8 Extremely, Galaxy Z Fold8 and Galaxy Z Flip8, as rising reminiscence chip prices put strain on smartphone makers, main retailers and business analysts stated.
The brand new Samsung foldables, priced between Rs 1.25 lakh and Rs 2.6 lakh, have acquired an unprecedented response in India. Samsung India stated practically 2.71 lakh customers pre-ordered the three units inside simply 72 hours of their launch, marking report pre-orders for the corporate’s foldable smartphone portfolio.
Retailers now count on the robust demand for reminiscence chips, a vital element in smartphones, to push up gadget prices additional. Analysts additionally consider Samsung could finally cross on a part of the upper element prices to customers after absorbing a good portion of the rise thus far.
The newest foldables symbolize Samsung’s most superior foldable lineup but, with enhancements throughout hinge design, shows, sturdiness and efficiency, together with purpose-built Galaxy AI options. The Galaxy Z Fold8 Extremely measures simply 4.1mm when unfolded, making it the corporate’s thinnest Galaxy Z Fold gadget, whereas the Galaxy Z Fold8 weighs 201 grams, making it the lightest Fold mannequin from Samsung.
Samsung President and CEO, Southwest Asia, JB Park, lately stated the corporate has been absorbing a considerable portion of the rising smartphone prices to guard customers from the complete influence of value will increase.
“Should you examine how a lot they (competitors) have elevated the worth, Samsung’s increment is comparatively lesser than competitors as a result of we’ve got been absorbing the fee,” Park stated in London on the launch of the brand new Galaxy foldables.
He added that the fee burden being absorbed by Samsung in 2026 is “humongous”, whereas stressing that the choice was pushed by the corporate’s concentrate on offering premium units fairly than merely defending or increasing market share.
Samsung has additionally launched long-tenure zero-cost EMI choices for patrons of the Galaxy Z Fold8 Extremely, Galaxy Z Fold8 and Galaxy Z Flip8 in India, doubtlessly serving to cushion the influence of upper upfront costs for customers.
Trade analysts count on the broader reminiscence scarcity to have an effect on smartphone shipments within the second half of 2026. Abhilash Kumar, Lead Analysis Advisor (Director) at Good Analytics World (SAG), stated the Indian smartphone market may see annual cargo declines within the third and fourth quarters as reminiscence shortages drive up element and retail costs.
“The smartphone market in India will proceed to see annual cargo decline in Q3 and This fall 2026, given the worldwide reminiscence scarcity within the smartphone business resulting in costs enhance,” Kumar stated.
