The Nagaland State AIDS Management Society (NSACS) below the aegis of Nationwide AIDS Management Organisation (NACO), would launch the third spherical of the Intensified Info, Training and Communication (IEC) Marketing campaign on HIV and STIs on August 12, coinciding with Worldwide Youth Day, at Agri Expo, 4th Mile, Chumoukedima.
The marketing campaign can be formally launched by P Paiwang Konyak, Minister, Well being & Household Welfare, Authorities of Nagaland.
Aligned with the priorities of the Nationwide AIDS Management Organisation (NACO) and the Mobilization for AIDS Suraksha (MAS) method, the two-month marketing campaign will concentrate on strengthening HIV and STI consciousness, selling prevention and early testing, addressing stigma and discrimination, and rising entry to associated well being companies.
The marketing campaign would observe a district-led, data-driven and result-focused method, with all 17 districts taking larger possession primarily based on their native wants, information and gaps. All districts throughout Nagaland will launch their respective district-level campaigns on Worldwide Youth Day.
Reaching Communities throughout Nagaland
Through the two-month marketing campaign, NSACS would conduct 550 village-level conferences throughout 287 villages, a minimal of 5,500 family door-to-door outreach actions and 540 college outreach classes.
The marketing campaign would additionally embrace 110 people performances in rural areas, 64 school consciousness classes, 50 city flash mob actions and 17 particular well being camps at Authorities hospitals, overlaying all 17 districts.
To strengthen digital outreach, notably amongst younger individuals, 40 social media influencers will probably be engaged alongside a devoted two-month social media marketing campaign. The marketing campaign will even promote the HIV Self-Threat Evaluation Device and BreakFree, offering younger individuals with accessible info and avenues to evaluate their threat and join with applicable HIV and STI companies.
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The marketing campaign will contribute to the objectives of the Nationwide AIDS Management Programme, together with the 95:95:99 targets, whereas emphasising the significance of testing, therapy, care and help.
A serious characteristic of the launch would be the flagging off of 5 new Well being on Bike outreach motorbikes to strengthen HIV-related companies in Niuland, Tseminyu, Tuensang, Mokokchung – Longchem and Mon – Tobu. These 5 bikes would add to the eight Well being on Bike motorbikes already supplied to eight districts, additional increasing outreach to hard-to-reach communities.
The initiative, “Well being on Bike – Reaching the Unreached,” would take important HIV prevention, testing and associated companies nearer to communities the place tough terrain and restricted connectivity can limit entry to routine companies.
The Minister would additionally flag off the Intensified IEC Marketing campaign 2026 Bike Rally, with 25 bikers carrying the message of HIV and STI consciousness, prevention and solidarity to communities. Related bike rallies will even be carried out in 9 different districts, taking the marketing campaign message throughout the State.
The launch programme would convey collectively senior Authorities and well being officers, district administrations, District well being programme officers, associate NGOs, neighborhood leaders, academics, college students and younger individuals.
The marketing campaign will run throughout Nagaland for the subsequent two months with a transparent name to maneuver: From Consciousness to Motion; From Mobilisation to Outcomes; and From Stigma to Solidarity.
