Aug. 17 replace: this submit, first revealed on Saturday, Aug. 15, was up to date with extra particulars of why the keynote date predicted elsewhere appears unlikely and additional elements of the upcoming launch schedule.
The Apple iPhone 18 Professional, alongside the 18 Professional Max and the corporate’s first foldable iPhone, presumably known as the iPhone Extremely, are all about to be introduced in an occasion in September, it appears. A brand new report has now claimed a special date for the keynote which I believe is mistaken. Right here’s when it’s going to actually be, together with each different a part of the schedule — right down to the minute.
Apple iPhone 17 Professional Max
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Apple iPhone 18 Professional Keynote Date: Sept. 9
This date is the one that’s most important: as soon as it’s confirmed, each different a part of the discharge schedule slides effortlessly into place.
I’ve been banging on for ages about once I suppose the keynote will probably be (read this for particulars of each a part of the discharge schedule), however a brand new report from the Australian web site Channel News claims to have unique info.
“Apple will unveil its first foldable iPhone at its September 8 US launch occasion however is not going to launch the machine to market, with a significant Chinese language element provider confirming the Firm is battling provide, testing and pricing issues that might see Australia miss out for months,” it stated.
I consider that date is mistaken — and you’ll learn the analysis I did to again this up here.
Primarily, Apple has by no means held an iPhone keynote on the day after Labor Day, which this yr falls on Monday, Sept. 7. So, I believe Sept. 8 may be very unlikely. The subsequent day, although, Wednesday, Sept. 9, ticks all of the containers, and even Bloomberg’s Mark Gurman, who initially stated Sept. 8 was the most definitely, has switched his allegiance to Sept. 9.
Take it from me, it’ll be held on Wednesday, Sept. 9, at 10 a.m. Pacific, 1 p.m. Japanese, 6 p.m. U.Okay. time. It will likely be held within the Steve Jobs Theater at Apple’s HQ in Cupertino.
As for when the keynote itself will probably be introduced, I consider it is going to be on Wednesday, Aug. 26 — learn extra about that here.
Apple iPhone 18 Professional: Pre-Orders Open On Saturday, Sept. 12
The date of the keynote normally means pre-orders open on the next Friday… however not this yr, it appears.
I hadn’t realized this, however Apple not solely avoids Sept. 11 for keynotes, but additionally for pre-order dates. Since Sept. 11 falls on a Friday, the corporate’s conventional day for pre-orders, that exercise will start a day later, on Saturday, Sept. 12. Mark Gurman had extra on this.
Apple iPhone 18 Professional: iOS 27 Common Launch: Monday, Sept. 14
The software program which is appropriate with many extra telephones than simply the iPhone 18 collection, will go stay earlier than the brand new telephones go on sale.
This isn’t fairly set: Apple has generally launched the software program a day or two earlier or later than anticipated. However not typically. Since 2021, the primary model of every new iOS cycle has landed on the Monday after the keynote. In 2020, iOS 14 landed on the Wednesday after the keynote, however extra not too long ago, Monday has been the day constantly for 5 consecutive years. As such, Monday appears odds-on to be the day the software program will land.
Do not forget that iOS 27 is for a lot of extra telephones than the anticipated new releases. All iPhones that may run iOS 26 may also help iOS 27. In all, there are 31 iPhones which can deal with the subsequent software program cycle, each telephone from the iPhone 11 via to the iPhone 17, iPhone 17 Professional, iPhone 17 Professional Max, iPhone 17e and iPhone Air. Plus, after all, the subsequent crop of iPhones launched this September.
Keep in mind that as a result of a telephone helps the brand new software program, it doesn’t imply it’s going to have entry to all of the options which might be coming. Apple Intelligence is barely out there on the iPhone 15 Professional, iPhone 15 Professional Max and later, as an illustration. And a number of the subsequent superior options are additionally restricted, comparable to the brand new expressive Siri voices for Siri AI which is not going to work on the common iPhone 17 or earlier telephones, however are appropriate with the iPhone 17 Professional, iPhone 17 Professional Max and iPhone Air in addition to, once more, the upcoming crop of fashions.
Look out for it at 8 a.m. Pacific, 11 a.m. Japanese, 4 p.m. U.Okay. time, although it might be an hour or two later.
Apple iPhone 18 Professional First Opinions Anticipated: Wednesday, Sept. 16
The primary press opinions at all times seem a few days or so earlier than the brand new iPhones go on sale. Right here’s when these are prone to seem this yr.
I’ve written about this separately, so received’t dwell on it right here, however primarily the Wednesday after the keynote is Apple’s favourite for opinions to first seem. Often, that occurs on the Tuesday relatively than the Wednesday, however I believe that received’t be the case this yr because the keynote is a day later than traditional, so a Tuesday overview date would shorten the time the press must assemble their ideas. Be aware that opinions for the Apple Watch Sequence 12 and Apple Watch Extremely 4, assuming they’re introduced, might seem on the identical day or someday earlier or later.
Anticipate opinions to look from 5 a.m. Pacific, 8 a.m. Japanese and 1 p.m. U.Okay. time.
Apple iPhone 18 Professional On-Sale Date: Friday, Sept. 18
Assuming different dates are appropriate, that is nearly actually set in stone. It’s at all times a Friday that Apple favors, within the week after the keynote. The one query is whether or not the foldable iPhone will launch on the similar time — I consider it’s going to — or be introduced alongside the iPhone 18 Professional and iPhone 18 Professional Max however go on sale later.
