Throughout an earlier listening to, the Bombay Excessive Courtroom questioned whether or not the age-related description could lead on customers to consider that all the beverage had been aged for seven years.
The Meals Security and Requirements Authority of India (FSSAI) on Thursday informed the Bombay Excessive Courtroom that Old Monk can’t be marketed as rum as a result of the product is made with impartial spirit and rum flavouring.
Showing for FSSAI, the regulator’s counsel clarified that the objection was not restricted to the product’s labelling however prolonged to its composition and the way it’s described.
“What is just not permitted is to promote this product as rum,” the counsel informed the courtroom, including that it may as an alternative be marketed as a “rum-flavoured spirit”.
Previous Monk maker Mohan Meakin has submitted revised labels earlier than the courtroom, following earlier issues raised by the regulator. FSSAI has sought further time to look at the brand new labels and determine whether or not they are often accepted. The matter will subsequent come up for listening to on September 11.
The dispute follows an endeavor given by Mohan Meakin earlier this week to take away the “7 years previous blended” declare from Previous Monk packaging and make the presence of added flavours extra distinguished.
The modifications got here after FSSAI raised issues over the composition and labelling of sure Previous Monk variants and halted their sale in Maharashtra.
A key subject earlier than the courtroom is the impression created by the “7 years previous blended” description. FSSAI has contended that the product consists predominantly of impartial, unmatured spirit, whereas matured rum spirit makes up lower than 5 per cent of the mix.
Throughout an earlier listening to, the Bombay Excessive Courtroom questioned whether or not the age-related description could lead on customers to consider that all the beverage had been aged for seven years.
Primarily based on laboratory studies, FSSAI issued prohibition-of-sale orders towards merchandise manufactured by Mohan Rocky Springwater’s Khopoli unit, United Spirits’ Baramati facility, INBREW Drinks in Madhya Pradesh, Related Alcohol & Breweries in Madhya Pradesh, and a United Spirits unit in Madhya Pradesh.
The affected manufacturers embrace Previous Monk rum variants, McDowell’s No.1 Rum, Bagpiper Deluxe Whisky, Previous Cask Deluxe XXX Rum, Antiquity Blue Whisky and Royal Problem Whisky.
Revealed: 03 Sept 2026, 07:31 pm IST
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