Wipro Shopper Care & Lighting has acquired a 60% stake in skincare model Dermatouch at an enterprise worth of Rs 387.5 crore, marking its entry into India’s premium skincare phase.
The corporate mentioned the remaining 40% stake will likely be acquired over the following three years. Dermatouch co-founders Anish Nagpal and Amit Purswani, together with the prevailing administration group, will proceed to run the enterprise throughout this era.
Based by Nagpal and Purswani, Dermatouch sells skincare merchandise throughout classes together with pigmentation, pimples, brightening and solar safety. Its portfolio consists of face washes, soaps, serums, lotions, moisturisers and sunscreens, and is offered by way of its direct-to-consumer platform, on-line marketplaces and offline retail.
The model reported income of Rs 131 crore in FY26, a 114% improve over FY25. Based on Wipro, Dermatouch’s month-to-month gross sales have grown from round 60,000 merchandise two years in the past to greater than 60,000 merchandise a day at present.
The acquisition is Wipro Shopper Care’s 18th globally and its third strategic acquisition up to now month. It additionally marks the corporate’s first acquisition of a digital-first model.
Commenting on the acquisition, Kumar Chander, CEO, Wipro Shopper Care & Lighting and MD, Wipro Enterprises, mentioned, “Dermatouch represents an thrilling alternative for us as our first foray into digital manufacturers. We’ve got been clear that we might solely take a look at Digital manufacturers which have the potential to broaden offline, which Dermatouch has already confirmed. The model has earned important shopper belief in a brief span of time, and we see appreciable potential to scale it additional by combining its innovation-led method with Wipro’s capabilities. We welcome Anish and Amit to the Wipro household and look ahead to the following part of development collectively.”
“Partnering with Wipro marks a monumental milestone in Dermatouch’s journey. Since inception, our mission has been to construct a trusted, science-backed and efficacy-led skincare model centered on addressing actual shopper issues. Wipro’s legacy of belief, consumer-first philosophy and a long time of expertise in constructing and scaling profitable manufacturers throughout international markets makes it a really perfect accomplice for our subsequent part of development. Its intensive distribution community, and deep analysis capabilities will allow us to take Dermatouch to newer heights, and make it a really international model”, mentioned Anish Nagpal and Amit Purswani, co-founders, DERMATOUCH.
“Dermatouch aligns completely with our technique to seize high-growth segments in private care. The model has cultivated buyer loyalty by way of its science-backed portfolio and deep understanding of evolving shopper wants. By combining Dermatouch’s strengths with Wipro Shopper Care’s capabilities in R&D, distribution and innovation, we imagine there’s intensive scope to speed up development in India’s fast-growing premium skincare market.” mentioned Sumit Keshan, Head of M&A, India and Managing Associate, Wipro Shopper Ventures at Wipro Shopper Care & Lighting.
The acquisition follows Wipro Shopper Care’s latest purchases of Good Residence and Eva from TTK Healthcare and S manufacturers within the Philippines.
