Main Indian sports activities manufacturing model beats competitors from two overseas corporations to proceed its long-standing affiliation with India’s top-flight league
The Indian Super League (ISL) has secured one other industrial partnership forward of the 2026-27 season, with Indian sports activities manufacturing model Nivia Sports activities extending its affiliation with the league.
Khel Now can completely reveal that Nivia Sports activities and the ISL have agreed a brand new two-year deal, starting with the 2026-27 season, which can see the corporate proceed because the league’s official ball and gear companion.
Below the settlement, Nivia will provide the official match balls for the ISL and all 14 taking part golf equipment all through the season. The deal additionally covers referee kits and attire for the ISL’s central workforce.
Nivia confronted competitors from two overseas sports activities manufacturers in the course of the course of however ultimately retained the rights.
“Nivia beat competitors from two overseas manufacturers to proceed its affiliation with the ISL. The settlement features a money element together with all of the league’s match-ball necessities, referee kits and kits for the ISL central workforce,” a supply monitoring the event advised Khel Now.
The precise monetary worth of the settlement stays undisclosed.
Third main industrial deal underneath the club-led ISL mannequin
The Nivia settlement turns into the third main industrial partnership secured by ISL golf equipment since taking up the league’s industrial and operational duties following the top of Soccer Sports activities Improvement Restricted’s (FSDL) Grasp Rights Settlement with the All India Soccer Federation (AIFF).
Khel Now earlier completely reported that the ISL had secured a new four-year licensing agreement with EA Sports, guaranteeing India’s top-flight league will proceed to function within the EA Sports activities FC franchise following the expiry of the earlier deal.
That was adopted by one other vital settlement with Switzerland-based sports activities expertise firm Sportradar.
The ISL and Sportradar agreed a new four-year partnership worth US$6 million (approximately ₹57 crore), with the corporate persevering with because the league’s Information and Integrity Associate by means of the 2029-30 season.
With the Nivia deal now secured as nicely, ISL golf equipment have managed to retain three present industrial companions in the course of the transition to the league’s new club-led construction.
Nivia proceed lengthy affiliation with Indian soccer
For Nivia, the brand new settlement extends a relationship with Indian soccer that goes again a number of a long time.
The Indian sports activities manufacturing model has been related to soccer at totally different ranges within the nation, together with a long-standing relationship with the Santosh Trophy courting again to the Nineteen Seventies.
Nivia has additionally labored extensively with Indian soccer golf equipment as a equipment and gear companion through the years.
Its affiliation with the ISL started within the 2018-19 season, when Nivia grew to become the league’s official ball companion. The corporate has continued supplying match balls to the competitors since then and can now lengthen that affiliation for an additional two seasons underneath the brand new settlement.
The deal can also be vital for Nivia, because it overcame competitors from two worldwide manufacturers to retain its place in India’s top-flight soccer competitors.
Additionally Learn: ISL receives only one bid for next four-season media rights cycle
ISL golf equipment proceed industrial push forward of recent season
The 2026-27 season will mark the start of a really totally different industrial construction for the ISL.
Following FSDL’s exit, the taking part golf equipment will collectively oversee the league’s industrial and operational duties, whereas the AIFF will proceed to deal with sporting and regulatory issues.
Securing the EA Sports activities, Sportradar and now Nivia agreements provides the golf equipment some early industrial stability as they proceed engaged on different main income streams forward of the brand new marketing campaign.
The 2026-27 ISL season is anticipated to kick off in early October, with golf equipment persevering with their preparations each on and off the pitch for the league’s new club-led period.
What’s the new Nivia Sports activities and ISL deal?
Nivia Sports activities and the Indian Tremendous League have signed a brand new two-year partnership ranging from the 2026-27 season.
What’s Nivia’s position within the ISL?
Nivia will proceed because the official ball companion of the ISL and can provide match balls to the league and all 14 taking part golf equipment.
Will Nivia present gear past match balls?
Sure. The settlement additionally covers referee kits and kits for the ISL’s central workforce.
Did Nivia face competitors for the ISL partnership?
Sure. Nivia beat competitors from two overseas sports activities manufacturers to proceed its affiliation with the league.
Since when has Nivia been the ISL’s ball companion?
Nivia has served because the ISL’s official ball companion for the reason that 2018-19 season.
Is that this Nivia’s first partnership underneath the brand new club-led ISL mannequin?
The brand new settlement is the third main industrial partnership secured by the ISL golf equipment since taking up the league’s industrial and operational duties following FSDL’s exit from its Grasp Rights Settlement with the AIFF.
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